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Pardot

Pardot

$1,250/mo Growth Business & SaaS โœ“ Verified
โ˜…โ˜…โ˜…โ˜…โ˜† 4.4

B2B marketing automation from Salesforce

๐Ÿ” People also searched for

About this Tool

Pardot

B2B marketing automation from Salesforce

[ Skip to content ](https://www.salesforce.com/marketing/b2b-automation/?redirect=pardot.com#main-content)
![Brandy gesturing with an open arm towards a collage of Marketing Cloud Account Engagement interfaces.](https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2025/01/marquee-marketing-b2b-automation2.png?w=1016)
# B2B Marketing Automation
Boost revenue by aligning marketing and sales with B2B marketing automation software, built on the worldโ€™s #1 AI CRM. Make smarter decisions with unified customer data and build campaigns faster with trusted AI. Use Agentforce on the only platform that connects entire revenue teams across sales, marketing, and service.
[ Watch demo ](https://www.salesforce.com/form/marketing/b2b-marketing-sales-demo/?d=pb)
![](https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2023/06/marquee-marketing-product-background-desktop-1.png?w=1024)
![](https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2023/06/marquee-marketing-category-background-mobile-1.png?w=731)
## Drive efficient growth with B2B marketing automation on the worldโ€™s #1 AI CRM.
Build personalized end-to-end campaigns with Agentforce and seamlessly share data in real time across revenue teams. Increase lead and account conversion, all while measuring marketing impact.
## Deliver connected customer journeys and engage buyers across accounts.
### Lead Generation and Nurturing
Create landing pages and forms fast with AI and drag-and-drop builders. Segment leads and send them on [personalized](https://www.salesforce.com/marketing/personalization/guide/), [automated](https://www.salesforce.com/marketing/automation/guide/), cross-channel journeys. Use AI-powered lead scoring and grading to quickly nurture those leads. Trigger automated alerts to sales when a prospect is engaged.
[Learn more about lead generation.](https://www.salesforce.com/marketing/b2b-automation/lead-generation-guide/#1715669091790_7fo)
![Account Engagement landing page with an inb

Pros & Cons

โœ“ Pros

  • โœ“Einstein AI Lead Scoring
  • โœ“Predictive Insights
  • โœ“Email Marketing
  • โœ“Lead Nurturing
  • โœ“Account-Based Marketing

โœ— Cons

  • โœ—No free plan available

Key Features

๐Ÿค–

AI Lead Scoring

๐Ÿ”ง

Marketing Automation

๐Ÿ”ง

Email Marketing

๐Ÿ”ง

Lead Nurturing

๐Ÿ“Š

Analytics

๐Ÿ”—

CRM Integration

๐Ÿ”ง

Account-Based Marketing

๐Ÿ”ง

Campaign Management

๐Ÿ“‹ Scripts & Prompts for Pardot +

Copy these AI-powered scripts to get maximum value from this tool. Sign up free to copy.

๐Ÿ”Œ MCP Servers for Pardot +

Connect these MCP servers to give Claude, Cursor & Cline superpowers with this tool. Sign up free to copy install commands.

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solon
Intermediate โญ 2,715 ๐Ÿ“ฑ Claude Desktop, Cursor, Continue.dev
๐Ÿ”ฅ Java enterprise application development framework for full scenario: Restrained, Efficient, Open, Ecologicalll!!! 700% higher concurrency 50% memory savings Startup is 10 times faster. Packing 90% smaller; Compatible with java8 ~ java25; Supports LTS. (Replaceable spring)
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Zencoder
Intermediate ๐Ÿ“ฑ Claude Desktop, Cursor, Continue.dev
**[SQLite](https://github.com/modelcontextprotocol/servers-archived/tree/main/src/sqlite)** - Database interaction and business intelligence capabilities.
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Inkeep
Intermediate ๐Ÿ“ฑ Claude Desktop, Cursor, Continue.dev
<img height="12" width="12" src="https://integration.app/favicon.ico" alt="Integration App Icon" /> **[Integration App](https://github.com/integration-app/mcp-server)** - Interact with any other SaaS applications on behalf of your customers.
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Clarity
Intermediate ๐Ÿ“ฑ Claude Desktop, Cursor, Continue.dev
<img height="12" width="12" src="https://conn-afd-prod-endpoint-bmc9bqahasf3grgk.b01.azurefd.net/releases/v1.0.1735/1.0.1735.4099/commondataserviceforapps/icon.png" alt="Microsoft Dataverse Logo" /> **[Microsoft Dataverse](https://go.microsoft.com/fwlink/?linkid=2320176)** - Chat over your business
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๐Ÿค– AI Agents for Pardot +

Pre-built automation agents that work with this tool โ€” import in one click. Sign up free to access.

๐Ÿค– CLAUDE CODE
Business
๐Ÿ‘† Manual
Explore agent skills for business applications, e-commerce, payments, and CRM systems. Features tools for building business workflows, payment integration, customer management, and enterprise application development. Most StarsRecently Updated [feishu-perm.md332.0k![openclaw](https://avatars.githubusercontent.com/u/252820863?v=4)from "openclaw/openclaw"Feishu permission management for documents an
https://skillsmp.com/categories/business
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[AI ](https://n8n.io/workflows/)[Sales ](https://n8n.io/workflows/)[IT Ops ](https://n8n.io/workflows/)[Marketing ](https://n8n.io/workflows/)[Document Ops ](https://n8n.io/workflows/)[Other ](htt
https://n8n.io/workflows/?categories=data-&-storage
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https://github.com/AbubakrChan/crewai-UI-business-product-launch
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4 ways to use marketing automation to grow your business
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https://zapier.com/apps/categories/marketing
๐Ÿค– Browse All AI Agents โ†’

Who Is This For?

๐Ÿ‘ค

Marketers

Frequently Asked Questions

Pardot is available as $1,250/mo growth. Visit the tool's website for the latest pricing details and plan options.

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Pardot is available on Web. Check the official website for the latest platform support.

Many tools offer free trials to let you test before subscribing. Check the Pardot website for current trial availability and duration.

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At a Glance

  • Pricing Model$1,250/mo Growth
  • PlatformsWeb
  • CategoryBusiness & SaaS
  • WebsiteVisit โ†’
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